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Our Work

Coloplast Assura

Project Info

Client Info




Stig Myler

Senior Project Manager & Managing Partner
Phone: +45 40 52 14 16


Coloplast Assura


Complications with the digestive or urinary systems after an operation can make the use of an ostomy bag a necessity.


It is of crucial importance that an ostomy bag should be easy to use and that its user feels confident using the bag in public if a normal lifestyle is ever to be regained.


Special emphasis was placed on creating an intelligible, user-friendly means of operation that could be used by both the elderly and visually impaired.


With the press of a finger on a spring lock, the bag’s connection ring is hermetically sealed.



Coloplast develops products and services making life easier for people with very personal and private medical conditions.


Their core business includes ostomy care, surgical urology, continence care, plus wound and skin care.


Holscher Design has designed a user-friendly ostomy bag that hermetically seals with the press of a finger on a spring lock.


Coloplast is a Danish listed company operating globally and employing more than 7,000 people.


The company was started in 1954 by the nurse Elise Sørensen, who witnessed the dramatic change in her sister’s lifestyle following an ostomy operation.

The Assura ostomy bag was developed in close collaboration with nurses and patients.