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Seed Fiat 500 Stroller

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Rasmus Holscher

CEO, Senior Project Manager & Partner

rh@holscherdesign.com

Phone: +45 27 11 95 25

Rasmus

Seed Fiat 500 Stroller

 

Seed Fiat 500 stroller is designed to make it safer being a child and easier being a parent. With Seed Fiat 500 you can take a stroll with your child awake in a pushchair and return home with a sleeping child in a pram. The transformation from one to the other only takes a few seconds, following a few simple steps.

 

The aluminum frame folds easily together and the wheels automatically fold underneath the stroller, making it a height of only 22 cm. The stroller can also be folded flat. In total a Seed Fiat 500 weighs 13 kilos.

 

Seed Fiat 500 is designed in collaboration with Fiat to fit perfectly into the boot of the Fiat 500 – combining the best of Danish and Italian design. Clean lines and a classic combination of colors.

 

 

Seed

 

Seed was founded in 2002 by Anders Berggreen, filmmaker and father of four, turned entrepreneur. As a traveling parent he asked himself how he could arrange his life practically and stay flexible.

 

This gave rise to the idea of an all-in-one pram and pushchair, offering a lot of storage space, with the ability to be folded up with a flick of the wrist.

 

The collaboration between Seed and Fiat has resulted in the Seed pram being designed to fit perfectly into the boot of the iconic Fiat 500.

The Seed is designed so nearly all parts can be recycled. The concept has created great interest on the market, due to its innovative design approach and functional features. It is already being exported to 30 countries.